Proactive website promotion is necessary to make your website visible to your target audience. Having a great looking website does you no good if the right people are not finding it. That's where we can help. We specialize in website promotion.
Website Promotion Basics
There are two basic types of website promotion - online and offline. Offline promotion is any marketing that takes place outside of the internet - radio, print magazines, newspapers, television, etc. We do not offer offline promotion services or consulting.
Online promotion focuses on driving traffic that is already using the internet - capturing interest when your target audience is most readily available. The majority of internet traffic is driven through just a handful of major search engines - Google, Yahoo and MSN. While there are other smaller search engines and directories that drive decent traffic, attaining high visibility on the big three for important keywords and keyphrases will almost certainly pay greater dividends than any other online promotion effort.
Website Promotion Secrets
There really are no secrets to website promotion. The basic steps are not difficult to learn or implement. In fact, we published a free, basic SEO tutorial, a SEO glossary and internet marketing articles to help beginners and do-it-yourselfers get a jump on the learning curve. Of course, this information just scratches the surface of all that is necessary and possible. "The devil is in the details" aptly describes the business of website promotion.
Website Promotion Services
As every business person knows, time is money. We have spent years studying this constantly changing field. Would you like assistance in promoting your website to your target audience? You can benefit from our expertise. Learn more about Measuring Up's website promotion services.